Welcome to The Essence of Pure Skincare Elegance. A Symphony of Nature and Tradition. Indulge in our Exquisite Holistic Ayurveda-Based Creations. Based in FL Exciting Changes Are on the Horizon FOLLOW @NAATOANDCO COMING SOON

Discover the heartwarming journey and core values that drives our brand. Our story, values and vision, reflects our passion and dedication to beauty. Meet the skin guru behind the brand. Our vision, values and philosophy. How It All Started. The Origins. At NAATO&CO we believe in the power of nature to transform skincare. We are fully dedicated to crafting holistic skincare solutions rooted in Ayurveda principles and old-traditions. This journey began in 2021 as a passion project, and I took it upon myself to oversee every detail, from crafting our unique formulas, to selecting the finest raw ingredients and executing brand design and concept. With the unwavering support of my mom, who has been my anchor through this journey, we have built a small family-owned business that emphasizes authenticity, quality and care over quantity. Our commitment to excellence continues as we finalize our offerings and fulfill our vision for holistic skincare in 2024. Join us on this exciting path to rejuvenation. We can’t wait for you to experience our lovingly crafted products. Get to Know Me. My Roots + Heritage. NAATO&CO was founded by Natasha Mendez, an Apothecary and Botanical skincare specialist from Hispanic heritage (Venezuelan-born, Spanish-raised as a child). Natasha decided to create her own pure and plant-based holistic skincare brand that is mindfully sourced. Formulated by her apothecary and aromatherapy knowledge, grounded by her mindfulness and deep trust on the intelligence of nature, she decided to combine Indian ancient techniques of herbalism with the healing powers of traditional Ayurveda-based principles, a lifestyle-philosophy that in her family is cherished so deeply. Natasha embraced a journey that became a life-mission and true passion. To create a brand that is beautiful, vibrant and uplifting. Where the magic happens as soon as you open a bottle. You’ll immerse in the essence of Mother Nature and the beauty of balance. NATASHA MENDEZ ------ FOUNDER Meet Tofu. The Real Boss ^.^ NAATO&CO stands for: NA tasha (the founder) and also NA rcy (Natasha's mom) A (and) TO (Tofu is Natasha's loving furry cat) &CO (to fully recognize all the people that we work with. Without them NAATO&CO wouldn't be possible) '' I wanted to have a name that stands for the unity of humans, the animal kingdom and Mother Earth. The pure and deep love I have for Tofu, extends to the honor and respect all animals deserve . Mother Earth is present and vibrating in all our formulations. As a whole, we-are-all-connected .'' -- Natasha. We are proud to introduce you to a place of serenity and nature. Join us to a new concept of pure and traditional skincare elegance. We want to help people understand the importance of having a healthy and flawless skincare routine, that its safe, transparent and effective. WE ARE BOTANISTS & SKIN EXPERTS. WE ARE NAATO&CO. The Brand. Our Soul. Our mission is clear. NAATO&CO is committed to create a sanctuary for your skin and your senses. We believe in the sophistication elaborated and powerful science of Nature. Our core is based on holistic ancient wisdom, the intelligence of plants, tradition and knowledge translated into our unique blends of natural ingredients that are designed to restore balance and promote radiant healthy skin. We study deeply each formula we create and improve it until we are able to develop a fully reliable and balanced product compatible with all skin types. They are extremely gentle on the skin since they don't contain any of the nasties out there. In addition, our products are free of water. Since our ingredients aren't diluted, the evidence of the final result is a powerful, vigorous and formidable product. Instead, we use pure botanical ingredients such as raw butters, oils, essential oils, flowers and extracts, mineral clay and hydrosols if needed. Ayurveda says that the more we can use whole, plant-based ingredients, the better. Because of that, we curate the ingredients of our products from a network of fair-trade conscious and eco-based farmers to provide you with the best experience that you can offer to your skin.

Discover the essential skincare routine steps for a flawless beauty regime. Elevate your daily routine with easy morning and simple night practices. Follow our simple and effective guide for the perfect routine. A practice that brings out the natural beauty in every complexion. THE ROUTINE Discover the power of a stress-free daily Ayurvedic skincare regimen. Simplicity is the key to spectacular results. Utilizing a minimal number of selected products ensures that you’re pampering your skin with the best, without overwhelming your routine. STEP herbal Cleanser Morning and Night. Our soothing *herbal cleanser purifies your skin without stripping. Try double cleanse with our *cleansing oil to remove makeup and dissolve buildup. *coming soon STEP Toner Mist Use all day. Our nourishing facial toner mist restores and balance your skin's pH. A powerful and rich mist that replenishes the complexion. STEP Core oils Morning and Night. To damp skin apply your favorite holistic oil to target a specific concern. You can use your Kansa Wand to restore balance and enhance your skin. STEP Moisture Barrier Morning and Night. Provides further hydration and strengthens moisture barrier with just a light thin layer of our *miracle balm . Improves cellular regeneration with a natural skin glow. *coming soon Weekly-wonder-secret to reveal your skin's natural brilliance. STEP refine texture Morning or Night. Incorporate our rich *enzyme revitalizing face mask into your routine 1-2 times a week. Your skin becomes more brighter, smoother and youthful-looking. *coming soon

Discover the heartwarming journey and core values that drives our brand. Our story, values and vision, reflects our passion and dedication to beauty. Giving back is at the heart of NAATO&CO. We believe in using our platform to uplift those in need. By donating 5% of each sale to humanitarian efforts in Venezuela, we are working to transform the lives of vulnerable children. With a vision of a world where basic living needs are met for every child, we tirelessly work on projects that promote health, wellness, education and stability. Our commitment is to uplift and support communities, ensuring every child has access to the fundamental necessities of life . Explore our initiatives to see how your support helps us in our quest to improve lives every day. This is a project that we are just launching and we will be reporting to all our clients our progress as we are able to start participating in helping this bright beautiful souls. Giving Back with Every Purchase. For every product sold, we donate to initiatives that support children in need in Venezuela. Your purchase makes a significant impact on young lives. Thank you for being a part of our mission! NATASHA MENDEZ ------ FOUNDER Get to Know Me. My Roots + Heritage. NAATO&CO was founded by Natasha Mendez, an Apothecary and Botanical skincare specialist from Hispanic heritage (Venezuelan-born, Spanish-raised as a child). Natasha decided to create her own pure and plant-based holistic skincare brand that is mindfully sourced. Formulated by her apothecary and aromatherapy knowledge, grounded by her mindfulness and deep trust on the intelligence of nature, she decided to combine Indian ancient techniques of herbalism with the healing powers of traditional Ayurveda-based principles, a lifestyle-philosophy that in her family is cherished so deeply. Natasha embraced a journey that became a life-mission and true passion. To create a brand that is beautiful, vibrant and uplifting. Where the magic happens as soon as you open a bottle. You’ll immerse in the essence of Mother Nature and the beauty of balance. Meet Tofu. The Real Boss. Truly NAATO&CO stands for: NA tasha (the founder) A (and) TO (Tofu is Natasha's loving furry cat) &CO (to fully recognize all the people that we work with. Without them NAATO&CO wouldn't be possible) '' I wanted to have a name that stands for the unity of humans, the animal kingdom and Mother Earth. The pure and deep love I have for Tofu, extends to the honor and respect all animals deserve . Mother Earth is present and vibrating in all our formulations. As a whole, we-are-all-connected .'' -- Natasha. We Can Help Transform Lives. Our mission is clear. NAATO&CO is committed to help create awareness of real-life situations affecting the most innocent and pure souls in this planet. The children. Through our various donation projects, we will help provide food, educational supplies, clothing, medical aid, and any basic need that all humans should have access to. Fostering a brighter future for youth in distress. We are proud to introduce you to a place of serenity and nature. Join us to a new concept of pure and traditional skincare elegance. We want to help people understand the importance of having a healthy and flawless skincare routine, that its safe, transparent and effective. WE ARE BOTANISTS & SKIN EXPERTS. WE ARE NAATO&CO.

Spread wellness. Now, when you refer a friend you'll get $15 off your next purchase once they've placed their first order— and they'll get 15% off. Give your friends a reward and claim your own when they make a purchase. Get a 15% discount on your order Apply reward when placing your first order. Get Reward Get a $15 discount for each friend you refer Get special perks for you and your friends Give your friends a 15% discount. Applies to the lowest priced item in the cart. Get a $15 discount for each friend who places an order. Applies to the lowest priced item in the cart. Log in to refer * Applies to the lowest priced item in the cart. Sign Up & Receive $15 for You, 15% for Them

Find answers to your frequently asked questions about our online cosmetics store. Get all the info you need for a seamless shopping experience. WHAT IS AYURVEDA? The oldest healing science recognized by scholars. Ayurveda is a holistic approach designed to help people live long, healthy, balanced lives. Ayurveda is derived from the Sanskrit words ayur (life) and veda (science or knowledge). Thus, Ayurveda translates to knowledge of life . Embrace the Art of Ayurveda’s philosophy. Ayurveda is one of the world's oldest whole-body healing systems and transformative science that harmonizes the mind, body, and spirit through natural healing. It enhances well-being through natural practices. Rooted in more than 5000-year-old of tradition, Ayurveda emphasizes balance in all aspects of life, including skincare. By understanding your body’s unique constitution or dosha , you can nurture your skin effectively. We invite you to discover the profound wisdom of Ayurveda and how it can rejuvenate your skincare regimen, making beauty a holistic experience. At Naato&Co, we believe in the wisdom of this holistic approach to skincare, which emphasizes using nature's best ingredients. Our philosophy is rooted in the belief that true beauty comes from within, and Ayurveda teaches us to cultivate that beauty through balance and wellness. How does it work? What are Doshas? Concepts of universal interconnectedness, the body's constitution (prakriti ), and life forces (doshas ) are the primary basis of Ayurvedic medicine. Doshas are fundamental energies in the body and mind that govern a person's health, personality, and well-being in Ayurvedic medicine. Everyone has a unique fingerprint, each person has a distinct pattern of energy, a specific combination of physical, mental, and emotional characteristics. Ayurveda believes there are three basic energy types called doshas, present in every person. Vata , the energy of wind. Pitta , the energy of fire. Kapha , the energy of water and earth. There is a dominant dosha in a each one of us. Many things can disturb the energy balance, such as stress, an unhealthy diet, the weather, and strained family relationships. Ayurveda is based on the idea that illness occurs due to an imbalance between your doshas , body, mind and soul. For that reason, Ayurveda encourages you to have a natural lifestyle, to follow natural therapies, to use herbal medicines and aromatherapy, to care for what you eat, to meditate and to stay balance. But more importantly, to love and align with your inner-self to bring the doshas back into balance. Our skin’s condition is a reflection of our inner health and well-being. Healing plants, herbs and essential oils are recognized, according to their holistic properties, and blended into medicinal oils to remedy both the skin and the mind. Transform Your Skin with Our Ayurvedic Skincare Routine Are you ready to embrace a beauty routine that transcends the ordinary? Discover our signature step-by step guide with a holistic approach grounded in Ayurveda . Learn More More than just skincare. It's a lifestyle.

Our dedicated customer service team is here to assist you every step of the way. Reach out and keep in touch if you need any help. CONTACT US First name* Last name* Email* Message Submit We're here to help! Our holistic beauty concierge is available via email Monday - Friday. Please allow 1-2 business days for a response. For general questions or wholesale inquiries, please reach out: beauty@naatoandco.com Naato&Co 7901 4th St N STE 300 St. Petersburg, FL 33702

Explore the terms and conditions for our Online Cosmetics Store in Florida, USA. Stay informed and shop with confidence. TERMS & CONDITIONS NAATO&CO OVERVIEW This website is operated by NAATO&CO. Throughout the site, the terms “we”, “us” and “our” refer to NAATO&CO. NAATO&CO offers this website, including all information, tools and services available from this site to you (“Site”), the user, conditioned upon your acceptance of all terms, conditions, policies and notices stated here. By visiting our site, purchasing something from us, you engage in our “Service” and agree to be bound by the following terms and conditions (“Terms of Service”, “Terms”), including those additional terms and conditions and policies referenced herein and/or available by hyperlink. These Terms of Service apply to all users of the Site, including without limitation users who are browsers, vendors, customers, merchants, and/or contributors of content. Please read these Terms of Service carefully before accessing or using our website. By accessing or using any part of the site, you agree to be bound by these Terms of Service. If you do not agree to all the terms and conditions of this agreement, then you may not access the website or use any Services. If these Terms of Service are considered an offer, acceptance is expressly limited to these Terms of Service. Any new features or tools which are added to the current store shall also be subject to the Terms of Service. You can review the most current version of the Terms of Service at any time on this page. We reserve the right to update, change or replace any part of these Terms of Service by posting updates and/or changes to our website. It is your responsibility to check this page periodically for changes. Your continued use of or access to the website following the posting of any changes constitutes acceptance of those changes. Our store is hosted on Wix.com Ltd. They provide us with the online e-commerce platform that allows us to sell our products and Services to you. SECTION 1 - ONLINE STORE TERMS By agreeing to these Terms of Service, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site. You may not use our products for any illegal or unauthorized purpose nor may you, in the use of the Service, violate any laws in your jurisdiction (including but not limited to copyright laws). You must not transmit any worms or viruses or any code of a destructive nature. A breach or violation of any of the Terms will result in an immediate termination of your Services. SECTION 2 - GENERAL CONDITIONS By agreeing to these Terms of Service, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this Site. We reserve the right to refuse service to anyone for any reason at any time. Our store is hosted on Wix.com Ltd. They provide us with the online e-commerce platform that allows us to sell our products and services to you. For more information on our payment processors, please review the Privacy Policy. You understand that your information (not including credit card information), may be transferred unencrypted and involve (a) transmissions over various networks; and (b) changes to conform and adapt to technical requirements of connecting networks or devices. Your submission of personal information through the store is governed by our Privacy Policy. You agree not to reproduce, duplicate, copy, sell, resell or exploit any portion of the Service, use of the Service, or access to the Service or any contact on the website through which the Service is provided, without express written permission by us. The headings used in this agreement are included for convenience only and will not limit or otherwise affect these Terms. SECTION 3 - INTELLECTUAL PROPERTY RIGHTS Unless otherwise indicated, the Site is our proprietary property and all source code, databases, functionality, software, website designs, audio, video, text, photographs, and graphics on the Site (collectively, the “Content”) and the trademarks, service marks, and logos contained therein (the “Marks”) are owned or controlled by us or licensed to us, and are protected by copyright and trademark laws and various other intellectual property rights and unfair competition laws of the United States, international copyright laws, and international conventions. The Content and the Marks are provided on the Site “AS IS” for your information and personal use only. Except as expressly provided in these Terms of Use, no part of the Site and no Content or Marks may be copied, reproduced, aggregated, republished, uploaded, posted, publicly displayed, encoded, translated, transmitted, distributed, sold, licensed, or otherwise exploited for any commercial purpose whatsoever, without our express prior written permission. Provided that you are eligible to use the Site, you are granted a limited license to access and use the Site and to download or print a copy of any portion of the Content to which you have properly gained access solely for your personal, non-commercial use. We reserve all rights not expressly granted to you in and to the Site, the Content and the Marks. You must not: - Republish material from NAATO&CO - Sell, rent or sub-license material from NAATO&CO - Reproduce, duplicate or copy material from NAATO&CO - Redistribute content from NAATO&CO iFrames Without prior approval and written permission, you may not create frames around our Webpages that alter in any way the visual presentation or appearance of our Website. NAATO&CO LLC reserves the right to monitor all Comments and to remove any Comments which can be considered inappropriate, offensive or causes breach of these Terms of Service. You warrant and represent that: The Comments do not invade any intellectual property right, including without limitation copyright, patent or trademark of any third party; The Comments do not contain any defamatory, libelous, offensive, indecent or otherwise unlawful material which is an invasion of privacy The Comments will not be used to solicit or promote business or custom or present commercial activities or unlawful activity. You hereby grant NAATO&CO LLC a non-exclusive license to use, reproduce, edit and authorize others to use, reproduce and edit any of your Comments in any and all forms, formats or media. SECTION 4 - ACCURACY, COMPLETENESS AND TIMELINESS OF INFORMATION We are not responsible if information made available on this site is not accurate, complete or current. The material on this site is provided for general information only and should not be relied upon or used as the sole basis for making decisions without consulting primary, more accurate, more complete or more timely sources of information. Any reliance on the material on this site is at your own risk. This site may contain certain historical information. Historical information, necessarily, is not current and is provided for your reference only. We reserve the right to modify the contents of this site at any time, but we have no obligation to update any information on our site. You agree that it is your responsibility to monitor changes to our site. SECTION 5 - MODIFICATIONS TO THE SERVICE AND PRICES Prices for our products are subject to change without notice. We reserve the right at any time to modify or discontinue the Service (or any part or content thereof) without notice at any time. We shall not be liable to you or to any third-party for any modification, price change, suspension or discontinuance of the Service. SECTION 6 - PRODUCTS OR SERVICES (if applicable) Certain products or Services may be available exclusively online through the website. These products or Services may have limited quantities and are subject to return or exchange only according to our Refund Policy. We have made every effort to display as accurately as possible the colors and images of our products that appear at the store. We cannot guarantee that your computer monitor's display of any color will be accurate. We reserve the right, but are not obligated, to limit the sales of our products or Services to any person, geographic region or jurisdiction. We may exercise this right on a case-by-case basis. We reserve the right to limit the quantities of any products or Services that we offer. All descriptions of products or product pricing are subject to change at anytime without notice, at the sole discretion of us. We reserve the right to discontinue any product at any time. Any offer for any product or Service made on this site is void where prohibited. We do not warrant that the quality of any products, Services, information, or other material purchased or obtained by you will meet your expectations, or that any errors in the Service will be corrected. SECTION 7 - ACCURACY OF BILLING AND ACCOUNT INFORMATION You agree to provide current, complete and accurate purchase and account information for all purchases made on our Site. You agree to promptly update your account and other information, including your email address and credit card numbers and expiration dates, so that we can complete your transactions and contact you as needed. These restrictions may include orders placed by or under the same customer account, the same credit card, and/or orders that use the same billing and/or shipping address. In the event that we make a change to or cancel an order, we may attempt to notify you by contacting the e‑mail and/or billing address/phone number provided at the time the order was made. We reserve the right to limit or prohibit orders that, in our sole judgment, appear to be placed by dealers, resellers or distributors. You are responsible for maintaining the confidentiality of your username and password and for all activities that occur through your account. You will notify us immediately of any unauthorized use of your account or any other breach of security. NAATO&CO will not be liable for any loss that you may incur as a result of someone else using your password or account, either with or without knowledge. However, you could be held liable for losses incurred by NAATO&CO or another party due to someone using your account or password. You may not use anyone else’s account at any time, without the permission of the account holder. SECTION 8 - OPTIONAL TOOLS We may provide you with access to third-party tools over which we neither monitor nor have any control nor input. You acknowledge and agree that we provide access to such tools ”as is” and “as available” without any warranties, representations or conditions of any kind and without any endorsement. We shall have no liability whatsoever arising from or relating to your use of optional third-party tools. Any use by you of the optional tools offered through the site is entirely at your own risk and discretion and you should ensure that you are familiar with and approve of the terms on which tools are provided by the relevant third-party provider(s). We may also, in the future, offer new Services and/or features through the website (including the release of new tools and resources). Such new features and/or Services shall also be subject to these Terms of Service. SECTION 9 - THIRD-PARTY LINKS Certain content, products and services available via our Service may include materials from third-parties.Third-party links on this site may direct you to third-party websites that are not affiliated with us. We are not responsible for examining or evaluating the content or accuracy and we do not warrant and will not have any liability or responsibility for any third-party materials or websites, or for any other materials, products, or services of third-parties.We are not liable for any harm or damages related to the purchase or use of goods, services, resources, content, or any other transactions made in connection with any third-party websites. Please review carefully the third-party's policies and practices and make sure you understand them before you engage in any transaction. Complaints, claims, concerns, or questions regarding third-party products should be directed to the third-party. SECTION 10 - USER COMMENTS, FEEDBACK AND OTHER SUBMISSIONS If, at our request, you send certain specific submissions (for example contest entries) or without a request from us you send creative ideas, suggestions, proposals, plans, blog comments, or other materials, whether online, by email, by postal mail, or otherwise (collectively, “comments”), you agree that we may, at any time, without restriction, edit, copy, publish, distribute, translate and otherwise use in any medium any comments that you forward to us. NAATO&CO will own all rights in and to such comments and any derivative products or services developed from the comments. We are and shall be under no obligation (a) to maintain any comments in confidence; (b) to pay compensation for any comments; or (c) to respond to any comments. You agree that your comments will not violate any right of any third-party, including copyright, trademark, privacy, personality or other personal or proprietary right. You further agree that your comments will not contain libelous or otherwise unlawful, abusive or obscene material, spam, unauthorized advertising, and other forms of solicitation, or contain any computer virus or other malware that could in any way affect the operation of the Service or any related website. You may not use a false e‑mail address, pretend to be someone other than yourself, or otherwise mislead us or third-parties as to the origin of any comments. You are solely responsible for any comments you make and their accuracy. We take no responsibility and assume no liability for any comments posted by you or any third-party. We may, but have no obligation to, monitor, edit or remove content that we determine in our sole discretion to be unlawful, offensive, threatening, libelous, defamatory, pornographic, obscene or otherwise objectionable or violates any party’s intellectual property or these Terms of Service. SECTION 11 - PERSONAL INFORMATION Your submission of personal information through the store is governed by our Privacy Policy. SECTION 12 - ERRORS, INACCURACIES AND OMISSIONS Occasionally there may be information on our site or in the Service that contains typographical errors, inaccuracies or omissions that may relate to product descriptions, pricing, promotions, offers, product shipping charges, transit times and availability. We reserve the right to correct any errors, inaccuracies or omissions, and to change or update information or cancel orders if any information in the Service or on any related website is inaccurate at any time without prior notice (including after you have submitted your order). We undertake no obligation to update, amend or clarify information in the Service or on any related website, including without limitation, pricing information, except as required by law. No specified update or refresh date applied in the Service or on any related website, should be taken to indicate that all information in the Service or on any related website has been modified or updated. SECTION 13 - PROHIBITED USES In addition to other prohibitions as set forth in the Terms of Service, you are prohibited from using the site or its content: (a) for any unlawful purpose; (b) to solicit others to perform or participate in any unlawful acts; (c) to violate any international, federal, provincial or state regulations, rules, laws, or local ordinances; (d) to infringe upon or violate our intellectual property rights or the intellectual property rights of others; (e) to harass, abuse, insult, harm, defame, slander, disparage, intimidate, or discriminate based on gender, sexual orientation, religion, ethnicity, race, age, national origin, or disability; (f) to submit false or misleading information; (g) to upload or transmit viruses or any other type of malicious code that will or may be used in any way that will affect the functionality or operation of the Service or of any related website, other websites, or the Internet; (h) to collect or track the personal information of others; (i) to spam, phish, pharm, pretext, spider, crawl, or scrape; (j) for any obscene or immoral purpose; or (k) to interfere with or circumvent the security features of the Service or any related website, other websites, or the Internet. We reserve the right to terminate your use of the Service or any related website for violating any of the prohibited uses. SECTION 14 - DISCLAIMER OF WARRANTIES; LIMITATION OF LIABILITY We do not guarantee, represent or warrant that your use of our service will be uninterrupted, timely, secure or error-free. We do not warrant that the results that may be obtained from the use of the service will be accurate or reliable. You agree that from time to time we may remove the service for indefinite periods of time or cancel the service at any time, without notice to you. You expressly agree that your use of, or inability to use, the service is at your sole risk. The service and all products and services delivered to you through the service are (except as expressly stated by us) provided 'as is' and 'as available' for your use, without any representation, warranties or conditions of any kind, either express or implied, including all implied warranties or conditions of merchantability, merchantable quality, fitness for a particular purpose, durability, title, and non-infringement.In no case shall NAATO&CO, our directors, officers, employees, affiliates, agents, contractors, interns, suppliers, service providers or licensors be liable for any injury, loss, claim, or any direct, indirect, incidental, punitive, special, or consequential damages of any kind, including, without limitation lost profits, lost revenue, lost savings, loss of data, replacement costs, or any similar damages, whether based in contract, tort (including negligence), strict liability or otherwise, arising from your use of any of the service or any products procured using the service, or for any other claim related in any way to your use of the service or any product, including, but not limited to, any errors or omissions in any content, or any loss or damage of any kind incurred as a result of the use of the service or any content (or product) posted, transmitted, or otherwise made available via the service, even if advised of their possibility. Because some states or jurisdictions do not allow the exclusion or the limitation of liability for consequential or incidental damages, in such states or jurisdictions, our liability shall be limited to the maximum extent permitted by law. SECTION 15 - INDEMNIFICATION You agree to indemnify, defend and hold harmless NAATO&CO and our parent, subsidiaries, affiliates, partners, officers, directors, agents, contractors, licensors, service providers, subcontractors, suppliers, interns and employees, harmless from any claim or demand, including reasonable attorneys’ fees, made by any third-party due to or arising out of your breach of these Terms of Service or the documents they incorporate by reference, or your violation of any law or the rights of a third-party. SECTION 16 - SEVERABILITY In the event that any provision of these Terms of Service is determined to be unlawful, void or unenforceable, such provision shall nonetheless be enforceable to the fullest extent permitted by applicable law, and the unenforceable portion shall be deemed to be severed from these Terms of Service, such determination shall not affect the validity and enforceability of any other remaining provisions. SECTION 17 - TERMINATION The obligations and liabilities of the parties incurred prior to the termination date shall survive the termination of this agreement for all purposes. These Terms of Service are effective unless and until terminated by either you or us. You may terminate these Terms of Service at any time by notifying us that you no longer wish to use our Services, or when you cease using our site. If in our sole judgment you fail, or we suspect that you have failed, to comply with any term or provision of these Terms of Service, we also may terminate this agreement at any time without notice and you will remain liable for all amounts due up to and including the date of termination; and/or accordingly may deny you access to our Services (or any part thereof). SECTION 18 - ENTIRE AGREEMENT These Terms of Service, Privacy Policy and any policies or operating rules posted by us on this Site or in respect to the Service constitutes the entire agreement and understanding between you and us and govern your use of the Service, superseding any prior or contemporaneous agreements, communications and proposals, whether oral or written, between you and us (including, but not limited to, any prior versions of the Terms of Service). Any ambiguities in the interpretation of these Terms of Service shall not be construed against the drafting party. The failure of us to exercise or enforce any right or provision of these Terms of Service shall not constitute a waiver of such right or provision. The headings used in this agreement are included for convenience only and will not limit or otherwise affect these Terms. SECTION 19 - GOVERNING LAW These Terms of Service and any separate agreements whereby we provide you Services shall be governed by and construed in accordance with the laws of United States and construed in accordance with the laws of the State of Florida applicable to agreements made and to be entirely performed within the State of Florida, without regard to its conflict of law principles. SECTION 20 - CHANGES TO TERMS OF SERVICE You can review the most current version of the Terms of Service at any time at this page. We reserve the right, at our sole discretion, to update, change or replace any part of these Terms of Service by posting updates and changes to our website. It is your responsibility to check our website periodically for changes. Your continued use of or access to our website or the Service following the posting of any changes to these Terms of Service constitutes acceptance of those changes. SECTION 21 - PRODUCTS We make every effort to display as accurately as possible the colors, features, specifications, and details of the products available on the Site. However, we do not guarantee that the colors, features, specifications, and details of the products will be accurate, complete, reliable, current, or free of other errors, and your electronic display may not accurately reflect the actual colors and details of the products. All products are subject to availability, and we cannot guarantee that items will be in stock. We reserve the right to discontinue any products at any time for any reason. Prices for all products are subject to change. Do not use any NAATO&CO product if allergic to any of its ingredients. No Medical Advice Information provided by NAATO&CO and/or through the Products and Services is not intended to provide medical advice. You should not construe NAATO&CO publication of any content as any warranty or guarantee of any strategy, recommendation, treatment, action or application of any product. Users should be aware that no regulatory agency has deemed the products described herein to be effective or intended to diagnose, treat, cure or prevent any disease. The Products and/or Services contain information about products and/or therapies authorized in the United States, and is intended for a United States audience. If you live outside the United States, you may see information about products and/or therapies that may not be available or authorized in your country. SECTION 22 - DISPUTES These Terms of Service and any separate agreements whereby we provide you Services shall be governed by and construed in accordance with the laws the state of Florida without regard to choice of law provisions. If there is a dispute between you and NAATO&CO regarding these Terms of Service or the Services, you agree to use reasonable efforts to resolve such disputes with NAATO&CO informally and to consult and negotiate with NAATO&CO in good faith to reach a fair and equitable solution. If the parties cannot resolve the dispute, and you consent to the exclusive jurisdiction and venue of the state and federal courts in Pinellas County, Florida. If a suit in law or in equity is necessary to enforce the terms of this Agreement, the prevailing party will be entitled to reasonable fees of attorneys, accountants, and other professionals, and costs and expenses in addition to any other relief to which such prevailing party may be entitled. You agree that, by entering into these Terms, you and we are each waiving the right to participate in a class action. Each party to these Terms agrees and covenants that it will not initiate any class-wide proceedings, including class actions, against another party, and will not act as a class representative or class member. This provision constitutes an agreement that any dispute will be resolved exclusively on a bilateral basis between the parties, with each party acting in his/her/its individual capacity. SECTION 23 - GUIDELINES FOR REVIEWS We may provide you areas on the Site to leave reviews or ratings. When posting a review, you must comply with the following criteria: (1) you should have firsthand experience with the person/entity being reviewed; (2) your reviews should not contain offensive profanity, or abusive, racist, offensive, or hate language; (3) your reviews should not contain discriminatory references based on religion, race, gender, national origin, age, marital status, sexual orientation, or disability; (4) your reviews should not contain references to illegal activity; (5) you should not be affiliated with competitors if posting negative reviews; (6) you should not make any conclusions as to the legality of conduct; (7) you may not post any false or misleading statements; and (8) you may not organize a campaign encouraging others to post reviews, whether positive or negative. We may accept, reject, or remove reviews in our sole discretion. We have absolutely no obligation to screen reviews or to delete reviews, even if anyone considers reviews objectionable or inaccurate. Reviews are not endorsed by us, and do not necessarily represent our opinions or the views of any of our affiliates or partners. We do not assume liability for any review or for any claims, liabilities, or losses resulting from any review. By posting a review, you hereby grant to us a perpetual, non-exclusive, worldwide, royalty-free, fully-paid, assignable, and sublicensable right and license to reproduce, modify, translate, transmit by any means, display, perform, and/or distribute all content relating to review. SECTION 24 - CONTACT INFORMATION Questions about the Terms of Service should be sent to us at beauty@naatoandco.com

Spread wellness. Now, when you refer a friend you'll get $15 off your next purchase once they've placed their first order— and they'll get 15% off. Give your friends a reward and claim your own when they make a purchase. Get a 15% discount on your order Apply reward when placing your first order. Get Reward Applies to the lowest priced item in the cart. Enjoy Your 15% Off

Find answers to your frequently asked questions about our online cosmetics store. Get all the info you need for a seamless shopping experience. ! Still need help? Send us a message. FAQ Here you can find answers to our most frequently asked questions

Welcome to the Garden-Club! Joining the Eden Loyalty Program is our way of showing appreciation for our devoted customers and enhancing their overall shopping experience with us. Get rewarded for every dollar spent while you shop. FAQs What is a Rewards Program? The Radiant Rewards Program is designed to reward our loyal customers and provide them with exclusive benefits. Members of the program earn points for every purchase made, which can be redeemed for discounts on future orders. Additionally, members receive early access to new product launches, special promotions, and personalized skincare recommendations based on their purchase history. How do I create an account? Easy! Just click on the "Join Our Garden" button located at the top of our Radiant Rewards Program page. Follow the instructions to sign up or login. How does it work? It’s easy! Points are associated with the email address you use during checkout. Radiant Rewards' members receive 1 Point for every $1 spent on eligible purchases only at naatoandco.com. Eligible purchases include regular priced merchandise and exclude eGift Cards, sales tax, state fees, discounts, shipping and delivery charges, and/or other excluded charges specified by us. Points cannot be added to your account retroactively. You can earn points on all future purchases when logged into your account. You must be always logged into your account in order to earn/redeem points. Rewards will become visible in your account following your purchase and can then be used on any future order. It may take up to 24-48 hours from the time your order ships for the points to appear in your account. Be sure to visit the Earn Points section on the Radiant Rewards Program page for more ways to earn points. Our rewards are associated with each email address. You must use the email account associated with your Radiant Rewards account to earn points. We are unable to merge multiple email accounts. And yes! The Radiant Rewards Program is available to our customers all over the world! How do I redeem my rewards? Do points expire? Logged into your account so you can view and manage your credit balance. This will open a page that shows you how many points you have earned and provide you with the option to redeem them for a coupon reward. When you earn enough points to redeem a reward, you will see it on your ''My Rewards page'' as well as a reminder email that you will receive from us. Click ''Get Coupon'' to redeem at checkout. Points expire on a 12 month rolling basis. For example, if you earn 400 points in November 2025, they will be valid for redemption until November 2026. You can track your point history in your rewards account. Points have no cash value and they are non-transferable. Products received as part of Radiant Rewards Program cannot be returned or exchanged for money or any other products or points. Can I use a Rewards code in conjunction with another promo code? No. You can only use one code per order as our system supports the usage of only one coupon code per order. You can use your Radiant Rewards coupons whenever you want without waiting for us to run any promotions. What happens to my reward credit if I cancel my order? If you cancel an order with a redeemed reward, the reward will be marked as redeemed. It will show as deducted from your rewards balance. Read More Visit Our FAQ for more information. Radiant Rewards Program Join Our Garden Sign Up Sign up to start enjoying our Loyalty Rewards Program. Joining is easy and has no cost. Get rewarded for every dollar spent while you shop. Earn Points Purchase a product Get 1 point for every $1 spent Share Your Birthday Get 100 points How to Redeem Rewards $10 OFF Coupon 400 Points = $10 off the lowest priced item in cart $20 OFF Coupon 800 Points = $20 off the lowest priced item in cart $50 OFF Coupon 2,000 Points = $50 off the lowest priced item in cart $75 OFF Coupon 3,000 Points = $75 off the lowest priced item in cart $100 OFF Coupon 4,000 Points = $100 off the lowest priced item in cart Refer a Friend Get special perks for you and your friends $15 for You & 15% for Them Learn More How to earn more points FOLLOW US ON PINTEREST 50 Points when you follow us through the email you used to sign up for our Loyalty Program. (Email us to grant you the points) Follow FOLLOW US ON INSTAGRAM 50 Points when you follow us through the email you used to sign up for our Loyalty Program. (Email us to grant you the points) Follow SHARE YOUR BIRTHDAY 100 Points added to your account on your birthday when you share your birthday when you signing up for a member account. Add Birthday

Welcome to our Online Cosmetics Store's Privacy Policy page. Your privacy matters to us, and we are committed to protecting your personal information. PRIVACY POLICY By using NAATO&CO’s website you are acknowledging that you have read, understood and agreed theses terms and conditions. Acceptance of these terms and conditions/our privacy policy does not affect your statutory rights. Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect or otherwise handle your Personally Identifiable Information in accordance with our website. If you do not agree to this Privacy Policy, please do not use or access any of the Services. This Privacy Policy describes how NAATO&CO (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from naatoandco.com (the "Site") or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy. RIGHTS The rights to this website, as well as any copyright, is owned by or licensed to NAATO&CO. Any use of its content other than for your own personal use without our consent is strictly prohibited. PERSONAL INFORMATION WE COLLECT AND HOW WE USE IT When you visit this website, like when you visit most other websites, certain anonymous information about your visit is automatically logged, which may include information about the type of browser you use, the server name and IP address through which you access the internet (such as “google.com”), the date and time you access the site, the pages you access while at the naatoandco.com website, and the internet address of the website, if any, from which you linked directly to the naatoandco.com site. This information is not personally identifiable. We collect Device Information using the following technologies: - “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org . - “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps. “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site. Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you. including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information”. When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information. This can include: Contact information (such as name, postal address, email address, mobile or other phone number, and mobile service provider) Age and date of birth Gender Username and password, nickname/screen name Payment information (such as your payment card number, expiration date, delivery address and billing address) Purchase history Product preferences Your physical characteristics and skincare concerns Contact information for friends or other people you would like us to contact Content you provide (such as photographs, videos, reviews, articles, survey responses and comments) Information provided to us through social media networks or one of our mobile applications when you visit our social media pages or use one of our mobile applications (such as your name, profile picture, likes, location, friend list and other information described on the social media network or in application sign-up page, or your geo-location details when using one of our mobile applications) Preferences information such as product wish lists, order history, marketing preferences, and reminder and notification preferences SHARING INFORMATION TO THIRD PARTIES NAATO&CO shares personal information with companies who provide services such as information and payment processing, product delivery, customer service, and conducting customer research or satisfaction surveys. These companies are obligated to protect your information. Additionally, it may be necessary – by law, legal process, litigation, and/or requests from public and governmental authorities within or outside your country of residence – for NAATO&CO to disclose your personal information. We may also disclose information about you, only where there is a lawful basis in doing so, if we determine that disclosure is reasonably necessary to enforce the terms and conditions or to protect our operations or users. Additionally, in the event of a reorganization, merger, or sale, we may transfer any and all personal information we collect to the relevant third party. In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us. However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions. For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers. In particular, remember that certain providers may be located in or have facilities that are located a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located. As an example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act. Once you leave our store’s website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service. Links When you click on links on our store, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements. Google analytics: Our store uses Google Analytics to help us learn about who visits our site and what pages are being looked at. The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties. How We Use Your Personal Information Providing Products and Services. We use your personal information to provide you with the Services in order to perform our contract with you, including to process your payments, fulfill your orders, to send notifications to you related to you account, purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, facilitate any returns and exchanges and to enable you to post reviews. Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you advertisements for products or services. This may include using your personal information to better tailor the Services and advertising on our Site and other websites. Security and Fraud Prevention. We use your personal information to detect, investigate or take action regarding possible fraudulent, illegal or malicious activity. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password, or other access details with anyone else. If you believe your account has been compromised, please contact us immediately. Communicating with you. We use your personal information to provide you with customer support and improve our Services. This is in our legitimate interests in order to be responsive to you, to provide effective services to you, and to maintain our business relationship with you. COOKIES Like many websites, we use Cookies on our Site. For specific information about the Cookies that we use related to powering our store with Wix. We use Cookies to power and improve our Site and our Services (including to remember your actions and preferences), to run analytics and better understand user interaction with the Services (in our legitimate interests to administer, improve and optimize the Services). We may also permit third parties and services providers to use Cookies on our Site to better tailor the services, products and advertising on our Site and other websites. Most browsers automatically accept Cookies by default, but you can choose to set your browser to remove or reject Cookies through your browser controls. Please keep in mind that removing or blocking Cookies can negatively impact your user experience and may cause some of the Services, including certain features and general functionality, to work incorrectly or no longer be available. Additionally, blocking Cookies may not completely prevent how we share information with third parties such as our advertising partners. DO NOT TRACK Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser. OPTING OUT OF OR UNSUBSCRIBING FROM NEWSLETTERS If you wish to unsubscribe from receiving Newsletters, you can click on the “unsubscribe” link at the bottom of the email. Please allow up to 24 hours before you stop receiving Newsletters. You may also continue to receive emails unrelated to marketing. THIRD PARTY WEBSITE AND LINKS Our Site may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services. SECURITY The security of your Personal Information is important to us. We follow generally accepted industry standards to protect your information, both during transmission and once it is received. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, we cannot guarantee its absolute security. While no security system is completely secure, we and our Service Provider’s take appropriate security measures to protect against unauthorized access or disclosure of the information collected by us. For NAATO&CO, this includes, but is not limited to, using commercially reasonable efforts that all of your Personal Information is disclosed only on a "need to know" basis and ensuring that all information collected by NAATO&CO is done so to guard against unauthorized access. For more information please read our website provider at Wix’s security measures overview https://support.wix.com/en/article/wix-security-measures-overview MINORS The Site is not directed to children under the age of 16 and we do not knowingly collect information from children under the age of 16. If we learn that we have received any type of information from a child under the age of 16, we will delete such information. Please contact us at beauty@naatoandco.com if you believe we have collected information from a child. ACCESSING, MANAGING, AND/OR UPDATING YOUR PERSONAL INFORMATION You can access, update, or correct some of your Personal Information directly in your account settings on the Site. If you cannot update your Personal Information in your account settings, please contact us at beauty@naatoandco.com FOR CUSTOMERS IN THE EUROPEAN UNION If you are a European resident, you have the right to access Personal Information we hold about you and to ask that your Personal Information be corrected, updated, or deleted. You additionally have the right to receive a copy of the Personal Information we have about you. If you would like to exercise these rights, please contact us by emailing beauty@naatoandco.com Additionally, if you are a European resident, we note that we are processing your Personal Information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests, such as direct marketing, to prevent fraud, and to conduct analytics on the Site. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States. We rely on model contractual clauses and/or the Privacy Shield certification for such transfers. If you believe your rights under the GDPR have been violated, you may file a complaint with the supervisory authority of your country of residence. For contact information for your supervisory authority, please visit here . CHANGES TO THIS PRIVACY POLICY We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. If we decide to change this Privacy Policy, we will update the date above. ENTIRE AGREEMENT This Privacy Policy and the Terms of Service and any policies or operating rules posted by us on this Site or in respect to the Service constitutes the entire agreement and understanding between you and us and govern your use of the Service, superseding any prior or contemporaneous agreements, communications and proposals, whether oral or written, between you and us (including, but not limited to, any prior versions). MATERIALS AND ATTRIBUTIONS Some of the images used in this website are from public domain legally obtained via: -Image by rawpixel.com -Image by rawpixel.com on Freepik -Botanicals Illustrations from public domain reference books' illustrations. Digitally enhanced from Medical Botany (1836) by John Stephenson and James Morss Churchill. CONTACT US Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please send us an email at beauty@naatoandco.com or by mail using the details provided below: NAATO&CO LLC 7901 4th St N STE 300 St. Petersburg, Florida 33702 United States Your consent by using our site, you consent to our privacy policy.