NAATO&CO stands for:

NAtasha (the founder)

A (and)

TO (Tofu is Natasha's loving furry cat)

&CO (to fully recognize all the people that we work with. Without them NAATO&CO wouldn't be possible)

'' I wanted to have a name that stands for the unity of humans, animals and Mother Earth. I represent humanity with the initials of my name. And Tofu the animal kingdom. The pure and deep love I have for her, extends to the honor and respect all animals deserve. Mother Earth is present and vibrating in all our formulations. As a whole, we-are-all-one.'' -- Natasha.

The term Ayurveda is derived from the Sanskrit words ayur (life) and veda (science or knowledge). Thus, Ayurveda translates to knowledge of life. Ayurveda is an ancient holistic healing system that originated in India over 5,000 years ago. It emphasizes the balance between the mind, body, and spirit. Ayurveda uses natural ingredients such as herbs, minerals, and essential oils to promote healthy and radiant skin.

NAATO&CO products are formulated integrating Ayurvedic principles in mind, ensuring that they are gentle, nourishing, and tailored to individual skin types. By incorporating Ayurveda knowledge into our products, we aim to provide holistic skincare solutions that not only address external skin concerns but also promote overall well-being. We also pay careful attention to create products that help balance the energy within the body. Each product is carefully crafted to promote overall wellness and vitality, in line with the Ayurveda philosophy of holistic health and beauty.

Each skincare formulation is non-comedogenic and will help balance oily/dry combination skin, a common skin issue for acne-prone skin. Our products are specially formulated for even the most sensitive skin types. All of our products are free of harsh chemicals and fragrances, so you can trust that they are gentle and safe to use. All of our ingredients have unique benefits intended to support, not disrupt, your skin’s natural cycles and microbiome.

We source only the highest quality raw ingredients from around the world. The majority of our ingredients are USDA Certified Organic and those that are not officially certified are grown and harvested organically. We strive to use 100% organic materials and ingredients whenever possible.

While all of our products are 100% natural, we cannot say that they are certified 100% organic. We do only purchase ingredients from suppliers that use environmentally friendly practices.

Yes, all products are gluten-free, cruelty-free and vegan. We do not approve testing on animals.

Please keep in mind that some of our herbs that come from local farms don’t have facilities that are “gluten-free”. The ingredients with these guarantees are very limited (especially working with small and local farms).

The majority of our products are vegan with the exception of one product containing beeswax. All ingredients are properly listed in the packaging and website.

We advise a shelf life of 10-12 months from the time you open each new bottle or jar. Depending on the product and the proper storage. Our products will remain good for 18 - 24 months after their batching date, whether or not they have been opened. If you find that your product has an unusual smell or discoloration, do not be alarmed; our customer care team is here to assist you.

Given we avoid preservatives and synthetics that artificially prolong the life of a product, each product has its own expiry date indicated on the outer packaging and bottle. Look for the period-after-opening (PAO) symbol to identify the useful lifetime of your product (number of months) after its package has been opened for the first time.

We suggest you keep your products in a cool, dry place at room temperature away from direct sunlight.

Our products are anhydrous (waterless) in order to not require preservation, with the exception of our botanical rose water toner. And for that, we use a non-harmful natural preservative for the microbiome.

Not to worry! All our full ingredients are listed on each product packaging and website for you to read. While we formulate our products using only 100% natural ingredients, non-toxic and non-artificial, we recommend you consult your doctor care provider/doctor before use.

Our products derive from nature. Still, please read carefully the ingredients of each product.

We always recommend an allergy test first: apply a small portion of the product to the interior of your arm or elbow, and leave it on for 24 to 48 hours without washing the area. If you feel any burning, itching or redness sensation, do not use the product.

In case of any adverse effect, stop it immediately and consult with your doctor or your specialist care provider.

Our formulas always remain the same. But since our products are handmade, please note that as a result of this, the consistency, or color may vary sometimes. This is perfectly normal and does not affect the product's performance in any way. We source from different farms for some of our ingredients, and like everything with Mother Earth, every harvest is different.

*The Food and Drug Administration (FDA) has not evaluated the statements on this website. No claims are made as to the medicinal value of any products from NAATO&CO. The information presented here is for educating our customers and is not intended to diagnose, treat, cure, or prevent any disease. If you have any questions, please email us for further information: beauty@naatoandco.com