Your choice will make a positive impact
Since it's founding, Naato&Co has been a beauty destination for innovative, high quality products, fully Holistic & Ayurveda-based that our customers love and trust. We formulate and handcrafted in our studio skincare products that are fully Plant-Based, Non-Toxic, Cruelty-Free. We are proud to have successfully achieve a brand that is almost entirely Waterless.
Clean Products With A Purpose
Ayurvedic cosmetics are compatible on all skin types. They are extremely gentle on the skin. Our products do not contain any preservatives nor any Parabens, Phthalates, Perfumes, Petroleum, Sulfates (SLS/SLES), Silicones, Palm Oil, Mineral Oils, Micro-plastic, Micro-particles, Nano Zinc Oxide, GMO, Triclosan, Triclocarban, Hydroquinone, Formaldehyde, Talc.
We are committed to using sustainable packaging that is compostable, recycled, and/or reusable!
Thanks to Noissue Eco-Alliance program we contribute to global reforestation. We plant a tree with every order of packaging supplies we made to them.
Ayurveda-based And Holistic Wisdom
Our core is based on holistic ancient wisdom, the intelligence of plants, Ayurveda tradition and knowledge translated into the finest botanicals creations we craft to help your skin find its balance. Crafted in Spain, not only our unique blends of natural ingredients are designed to restore balance and promote radiant healthy skin, but the holistic approach helps to promote inner balance and well-being. Holistic approach to skincare considers the whole person, including their lifestyle, diet, and overall health to determine the best way to care for their skin.
Packaging Alliance by Noissue
- Our products coated labels are made with FSC-certified materials and are curb-side recyclable.
- Our Certified compostable mailer is made of out corn residue. It breaks down fully in a home or in a commercial compost.
- Our wax paper where we wrap all our greasier cosmetics are 100% FSC certified and FDA approved. They are coated with food-safe wax.
- Our Kraft Tissue paper used to pack your lovely orders and the tissue used to wrap our cosmetics is made from FSC-certified, recycled paper and printed with Soy-based inks. They are fully compostable after use. It breaks down fully in a home compost in 180 days, or in a commercial compost in 90 days.
- Our Kraft boxes are recyclable and compostable.
For Us, Our Products Are A Work-Of-Art
Naato&Co's skincare products are 100% natural, using only the finest and highest quality natural ingredients. We use only pure, organic ingredients that are ethically sourced. We study deeply each formula we create and improve it until we are able to develop a fully reliable natural product. Your products are made in the smallest of batches to better preserve the integrity of our rare and refined ingredients. But most importantly, they are all carefully handcrafted. We formulate and design everything from the core with love and care. Helping you to feel balanced from the inside out.
The Power of Waterless Skincare
Waterless products tend to be more compact than those that contain water. As a result of not being diluted, the active ingredients in these products are more potent. Instead we use soothing botanical ingredients and nourishing oils to create more potent solutions while diminishing the need for preservatives and unnecessary fillers. They require less packaging reducing waste. We formulate all our products with care for our customers and the environment. Billions of people around the world lack of adequate access to water, creating water stress a real issue. Let's not use such a precious resource if we can avoid it.
We Value Tradition
The term Ayurveda is derived from the Sanskrit words ayur (life) and veda (science or knowledge). Thus, Ayurveda translates to knowledge of life. Our approach is practical and simple. Ayurveda is based on the idea that illness occurs due to an imbalance between your doshas, body, mind and soul. For that reason, Ayurveda encourages you to have a natural lifestyle, to follow natural therapies, to use herbal medicines and aromatherapy, to care for what you eat, to meditate and to stay balance, to love and align with your inner-self. Ayurveda says that the more we can use whole, plant-based ingredients, the better. Because of that, we curate the ingredients of our products from a network of fair-trade, conscious and eco-based farmers to provide you with the best experience that you can offer to your skin.